Martin has over 10 years experience in the education sector and works across the spectrum of British education, from universities, FE Colleges and business schools to independent schools and organisations such as the British Council. He has collaborated with many industry bodies such as CASE, NAFSA, English UK and AMBA, and has spoken at many of their conferences, in the UK and elsewhere. A graduate of LSE, Martin started his career in fmcg marketing before moving to work in a number of marketing and advertising agencies, specialising in strategically based solutions to communications problems. He has considerable experience in the market research and consultancy fields. Martin was, until recently, Deputy Chairman of JWT Education, where he led a team providing market research, brand development and marketing communications services for education institutions of all kinds on a global basis.

Prior to starting at 360, Samuel spent a year at JWT as Account Director. He brings with him over seven years experience working in the education sector. This experience is in disciplines ranging from admissions and student recruitment marketing to alumni relations and development both client and agency side. A graduate of LSE, Samuel headed up postgraduate marketing at Kings College London prior to starting at JWT. He was responsible for the formulation of marketing strategy across the mix; including global branding advertising and tactical direction on specialist promotion for individual programmes and disciplines. Now Samuel works with a number of clients at 360 providing strategic marketing and advertising advice and solutions, as well as overseeing the smooth running of accounts and ensuring client services of the highest standard.

Gabrielle took her degree in Media and Advertising at the University of East London before joining JWT in 2007. She has worked in the sector for over two years now and joined 360 as an Account Executive supporting a number of our clients. Her media planning and buying strengths are of huge benefit and importance to clients, as well as her positive media and supplier relationships. Gabrielle has particular expertise in international planning and buying working with clients on global campaigns, as well as specialist advertising for niche subject areas. She has also worked with a number of educational clients on staff recruitment solutions.

A graduate of the University of Bristol, Arabella joined 360 as an Account Coordinator in 2008. Prior to this, Arabella worked at JWT and was involved in servicing a number of clients based in Continental Europe with media planning and buying services. Additionally, Arabella also has experience coordinating a number of research projects on a global scale, providing clients with insight and market intelligence key to informing future activity and business planning. At 360 she fulfils the support role on a number of our clients ensuring that projects and campaigns are executed in a timely and successful manner, liaising with a range of internal and external contacts.

Ioan is an advisor to 360 Education on developments within the FE Sector. His experience and knowledge have proved invaluable to our clients and to ourselves. Ioan graduated from Aberysthwyth University with a degree in Agricultural Sciences. Since then, he has worked in the FE sector, leading three colleges and three mergers, consistently delivering high quality Ofsted results. He has worked extensively in the USA and in Japan. Ioan is a Commissioner for Employment and Skills, and is a Consultant Biologist. He has been recently awarded the CBE for services to Further Education. He regularly speaks on conference platforms here and abroad, majoring on Branding and Employer Engagement.

David’s advertising agency life began in 1995 at Lonsdale Advertising Services, as a designer on clients as diverse as Guinness, Logica and Sainsbury’s. In 1998, David started Four By Four Creative Services, which worked with a number of recruitment and education advertising agencies, producing campaigns and literature for a wide range of organisations, including RBS, KPMG, Shell, University of Plymouth, University of East London, SOAS, Bank of America and Argos. Four By Four forged increasingly close ties with the 360 group, until the companies merged in 2006. As Joint Creative Director, David has focused amongst other things on developing the digital offering of the agency.

With nearly 25 years experience in advertising with agencies including Hodes, Publicis and McCann Erickson, covering a wide range of sectors, Mark brings a wealth of knowledge and expertise to 360º Education. His focus is now firmly fixed on developing and maintaining strong brand identities for clients and pushing forward the levels of creativity in our work and in our thinking. Mark has been responsible for many major brands including Vodafone, Unilever, Logica, University of Westminster, De Montfort University, Sheffield Hallam University, Weber Shandwick, Nokia, and The Metropolitan Police.

David and Mark are responsible for delivering the creativity and passion that are core ingredients of 360 Education’s offering.

Following a career as a multi award-winning creative director, in 2001 Paul became one of the founders of TMP’s global employer brand development practice. Using techniques and methodologies that would be familiar to any mainstream consumer goods or corporate marketer, Paul led a range of high profile brand projects for a wide variety of private and public sector organisations, as well as writing the CIPD’s definitive guide to employer brands and brand development. He has worked on award winning student marketing campaigns and project managed the creative aspects of a brand change programme for a London HEI. Paul believes passionately that the discipline and methodologies of brand development have a lot to offer the education sector, particularly at a time of change and intense competitive pressure. With his broad experience of working at senior level with many different clients in many different corporate cultures, Paul is able to apply these methodologies sensitively but effectively.

Graeme has been a Director of the 360 Group of companies since September 2002, following a career in sales and latterly marketing, mostly in the telecoms industry. In that time he has completed a number of employer branding and employee engagement projects across numerous sectors in the UK. His exposure to the Education Sector has involved him working with a number of institutes in the FE field, with a particular focus on both Employer Engagement and institution branding. He continues to be a Governor of an 11-19 school in Essex.